McLaren director Zak Brown has revealed the team are not planning on announcing a title sponsor for the 2018 season.

The Woking team are undergoing a makeover after ditching engine supplier Honda in favour of Renault and that change means McLaren are already in a position to announce two new major sponsors.

However, neither of them will be a title sponsor for McLaren as Brown feels there is simply no value in adding to their name.

“I don’t think we’re going to have a title sponsor per se,” said Brown to Motorsport.com.

“If you look at F1 no one really refers to the name of the team’s title partner, so I don’t think there’s a lot of value.

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